☕ 5 FitzWitz for better results, bigger profit potential and confidence this year

Good morning!  👋

We’re off to the races and, frankly, I love seeing all the green on the screen. 

Will it stay? 

I have no idea but, then again, I don’t care much either. 

Longer term there is tremendous upside potential and that’s what I’m focused on… along with the companies that will get me and my money there together with you and yours. 

Everything begins with the right mindset… with investing in optimism… with having the confidence needed to make better, more consistently profitable decisions at a time when everyone around you seems to be flying by the seat of their proverbial pants. 

Which is why I want to focus on that today, the first trading day of the year. 

Upping YOUR game. 

Getting your mind ready for the unprecedented profit potential I see ahead. 

Let me explain. 

I’ve been fascinated with investing all my life… what does it take to make money, build wealth and construct the lives we want. 

What does it mean to truly master our money? 

Times have never been tougher or more challenging for individual investors - everybody knows that. The headlines are confusing, the markets are crazier than ever... how do you know which companies to buy, when and how? 

That’s the real test… the stuff nobody talks about. 

It’s not how you make money when the markets are going up and things are easy… it’s how you continue to build wealth when they’re going crazy... up one day and down the next. 

It’s how you chart a path forward consistently when that seems impossible. 

That’s what really shapes your financial future and helps you master your money. 

For nearly 45 years of my life, I’ve been laser-focused on discovering the best ways to invest, finding the best companies, figuring out what it really takes to achieve financial freedom and meet your goals sooner than you ever thought possible. 

How to gain the confidence needed to deliver real financial freedom and transform your life.  

Finding and sharing strategies that can help you maximize your profit potential despite the corrections, pullbacks, downturns - whatever you want to call ‘em that are ahead. 

It doesn’t matter where you are in life, what you do for a living or where you come from, whether you have a little or a lot.  

You can make a change right now for one of two reasons. 

First, you can decide you want to master your money. Then go do it. 

Or you can do it because you’ve reached a decision point when you know you’ve got to do something but are unsure what. You’re standing on a threshold, and you’ve got to break through the fear and uncertainty that paralyzes most investors. 

I’ve distilled what I know over the years down to what many folks call “Keithisms” or “FitzWitz.” 

Here are 5 of the most powerful and potentially profitable to keep in mind for the year ahead. 

1. Be in to Win or You Won’t… Win 

Investing success starts with showing up.  

With commitment. 

Many people hesitate to invest because they’re waiting for the “right time.” But the truth is, markets don’t wait for anyone.  

Moreover, and to a point I make frequently in presentations around the world and on TV, history shows very clearly that being invested in markets that may not be perfect beats waiting to invest in perfect markets. 

Staying on the sidelines guarantees one thing and one thing only. 

Missing out. 

The markets have a very defined upside bias over time, so it makes sense to invest accordingly. 

Source: One Bar Ahead®, all rights reserved.

2. Chaos Creates Opportunity 

Market turbulence scares many investors, but it shouldn’t.  

Chaos is the breeding ground for some of the best and most profitable opportunities in recorded human history. And, the more of the former there is the more of the latter you have. 

So the next time the headlines scream doom and gloom, ask yourself: what opportunities might this chaos be creating? 

The world’s smartest and most successful investors – think the late Sir John Templeton, Dr. Mark Mobius, Warren Buffett, Ron Baron and Suze Orman – all of whom have played a huge role in my career – don’t shy away from a fight. 

They do exactly what I encourage you to do. 

Find great companies and constantly accumulate shares using every pullback, drawdown, selloff… whatever you want to call it… as an opportunity to add to your position if you can. 

If you are doing your job correctly – meaning constantly harvesting winners, buying great stocks when they’re put “on sale” and reinvesting along the way - you will never be out of the markets and you will never be caught without cash when you spot the next big winner in the making. 

3. Mistakes Are Tuition 

And if you do screw up? 

So what. 

Every investor makes mistakes, including me. 

What separates great investors from the wannabes is their ability to learn from those mistakes.  

Mistakes are tuition, not a reason to beat yourself up unless, of course, you fail to learn from ‘em. 🤷‍♂️  

4. The markets are the only store on earth where people fear a “sale” 

There’s nothing I like better than a good, sharp sell off. 

Two reasons. 

First, I prioritize owning great companies through thick and thin because I know they’re far more likely to be there than the “hot stocks” so many people want to chase. 

And second, I have a long-term framework driving every investing and trading decision I make so I know exactly where I am going and where I stand with everything I own every day I own it. 

Most investors haven’t got a clue which is too bad it’s a totally fixable problem. 

You see, the vast majority of investors fail because they lack a long-term framework needed to see ‘em through the short-term chaos that trips up most despite best intentions. 

Mine is very, very simple. 

BTW, I share it – the framework, that is - in One Bar Ahead®, a monthly magazine I started for individual investors to share the strategies, tactics and stocks that have helped successful investors and traders go from zero to millions, perhaps even billions. (Learn more) 

5. You Got This! 

I learned a long time ago that the markets can be tough. 

So am I and, frankly, so are YOU!... tough, I mean. 

Fear and uncertainty are nothing more than a speedbump in the scheme of things. They’re also an opportunity (See #2).  

That’s why I constantly encourage investors to take a deep breath whenever the you know what hits the fan or panic begins to creep in around the edges. 

YOU have the mindset, the tools and the resilience needed to get through whatever’s bugging you and MAKE it happen. 

The path definitely isn’t easy, but it is very much yours to own. 

Trust your ability to learn, to adapt, to thrive. 

“You got this – I promise” isn’t just a catchy phrase I came up with for the heckuvit. 

I live my life that way and encourage you to adopt the same mindset. 

You will be amazed at how quickly challenges become opportunities, losses turn to profits, hesitation becomes conviction and so on. 

I am not suggesting you ignore the truth or simply smile in the face of doubt. That’s careless. 

What I’m driving at is that you and YOU alone have the ability to take whatever’s in front of you and turn it into something great. 

And guess what? 

Sooner, rather than later, it will. 

YOU will! 

And, btw, this is as true with investing as it is with life. 

Bottom Line 

There is no shortage of people thinking big when it comes to investing. 

The problem is that they're not thinking BIG ENOUGH.  

You got this - I promise. 

As always, let’s MAKE it a great day. 

Welcome to 2025! 

Keith 😀